Sustaining strategic alliances for success requires short-term planning and planning over the long-term. You need to determine how to best use your available resources to ensure you have the infrastructure in place. An article posted on the Financial Post talks about building and maintaining strategic alliances.
“As companies enter into an array of alliances, the potential for achieving benefits can increase dramatically.”
A portfolio of alliances Continue reading
There’s an interesting video on YouTube featuring former Google CEO Eric Schmidt. In it Schmidt explains the benefits of having a coach. He tells the story of his early years as CEO when a board member suggested that he find one. Though Schmidt felt there was nothing wrong – he was the CEO, after all – he took the board member’s advice and began to work with a coach. As Schmidt explains in the video, a coach helps give perspective to things we are unable to see ourselves.
The same is true with alliances. Continue reading
As an Entrepreneur what is the one resource you wish you more of right now? I’d be willing to bet the answer is most likely time. If you’re running low on energy there’s always more coffee, right? But, if you find you just don’t have enough time in the day to get everything done what do you do? You can’t add more hours to the clock.
So how do you free up more of your time? Continue reading
You scratch my back, I’ll scratch yours. When you form a strategic alliance with another company, you get the benefits of leveraging an expertise, product, service or asset that isn’t even yours. Yet, they call on the same customers you do.
Big businesses have been reaping the rewards of these relationships for years. Continue reading
Most people are very familiar with the idea of “win-win” in the development of joint ventures. This way of thinking has helped push old world business owners into thinking about the benefits of helping their business partners as well as themselves.
To strengthen business relationships, you need to focus on what would benefit both parties. The result creates more of a unified force. Asking yourself how you can help your business partner will truly make a huge difference in the long-term stability of your venture. A good way to start a relationship is to ask both parties for their Conditions of Success (COS). Then everyone knows what is expected at the end for joint success.
You’re a talented and innovative thinker planning to launch a ground-floor venture. Should you go it alone or bring in a business partner?
As we mentioned in our earlier blog, “Is it Too Much to Ask for the Perfect Business Partner?” a number of business pairings throughout the years have turned into great successes. Primarily because of the skills and traits each partner brought to the pair. However, a lot had to do with the actual relationship between the individuals involved.
Not Everyone Should Be Your Partner
This seems like an obvious statement. However, Continue reading
When developing a new product or service, one of the first things to consider is how to get it to the end-user. Deciding on what channels of distribution to use is a very important business decision that must be made correctly. Using the wrong channels of distribution costs you money and depletes the value of your product.
1) How does the end-user want to buy?
To answer this, you’ll need to understand your customers and your relationship to them. How does your customer prefer to buy this product? Will they need customization or regular service? Maybe your customer needs other products or services to be able to use your product. Continue reading
Successful businesses around the world understand the power of creating joint ventures to grow their business. Developing relationships with other companies gives you the ability to grow your revenues and has been used by corporate giants and small business owners. The principle works as it is based on strategic alliances.
A joint venture is essentially partnering with other businesses to create a partnership. Continue reading
Power Partners is a compelling concept. Simply put, it is a group of businesses that band together to use and promote the products of the other businesses in the group. There is an old song; “No Man is an Island.” No one can do it alone in the business world.
As much as we might want to think that we can win the battle alone; it just does not work that way. No matter what your line of work, you cannot afford to stand alone. You need people promoting your business and helping to build your clientele. Yes, we have many online marketing tools to help us out, but what is better than “word of mouth,” especially when it comes from people you trust.
Find the people your customers trust, and build a relationship with them. Continue reading
The shortest distance between two points is always a straight line. However, selling directly to your customer instead of developing an indirect sales channel isn’t just about cutting out the middleman and keeping all the profit for yourself. It’s about considering the pluses and minuses of going it alone.
Selling direct may sound like the most profitable way for a company to do business, until you consider the costs that go into selling this way. Let’s compare Microsoft and Apple.
For the most part, Apple sells direct. Continue reading